Former Big Brother contestants, Sukhvinder and Imran Javeed, have founded a new tequila brand called Sphynx. 

Created with tequila mixology in mind, Neurita has entered the category with its Citrus and Rosa expressions.

Nobu has collaborated with QUI Tequila to launch a limited-edition aged tequila available for both on and off-trade sales.

This March, 818 Tequila, owned by model and entrepreneur, Kendall Jenner, has arrived in the UK. 

The global mezcal market is expected to reach $2.1 billion by 2031, new data by Straits Research has revealed.

Strengthening its agave portfolio, Pernod Ricard has announced the signing of an agreement for the acquisition of a majority shareholding of Código 1530 Tequila, a range of ultra-premium tequila.

Premium tequila brand Cazcabel has announced that its $37million distillery is set to open in Atotonilco El Alto in the Jalisco highlands of Mexico in 2023.

A recent report by Allied Market Research has shown that the global tequila market garnered $12.89 billion in 2021, and is estimated to generate $24.19 billion by 2031.

Proximo Spirits has undergone a brand relaunch for its 1800 Tequila range, revamping its packaging design in EMEA and APAC markets for its Silver, Coconut, Anejo & Reposado skews. 

Independent tequila brand, Código1530, has announced its entry into the mezcal category with the launch of two mezcal expressions.

Super-premium tequila brand Mijenta, has launched Mijenta Reposado Tequila, the second UK launch from the brand following the release of Mijenta Blanco Tequilla in June 2021.

Diageo has announced the acquisition of super-premium flavoured Tequila brand 21 Seeds.

Pernod Ricard’s Del Maguey is still the dominant force within the mezcal sector. Its flagship Vida expression can be found in the best bars around the world and its green bottle is fast becoming one of the most recognised in the agave industry.

The glow up that the tequila category has undergone in recent years must be the envy of the wider spirit world.

Tiempo Tequila has debuted its first limited-edition batch of Reposado Cristalino Tequila in the UK.

Amber Beverages will launch the first new tequila from Fabrica de Tequilas Fino in the UK after the group’s recent acquisition of the distillery in Jalisco, Mexico.

Dwayne ‘The Rock’ Johnson has announced the launch of an añejo expression if his Teremana tequila range.

Diageo has added Mezcal Unión to its Reserve range through the acquisition of Casa UM.

Tequila brand Volcan De Mi Tierra has launched its Blanco and Cristalino expressions in the UK.

Dwayne 'The Rock' Johnson's Teremana Tequila has revealed the “Mana Mobile”, a tour bus set to embark on “The Great American Mana Mobile Road Trip” across the United States.

Super premium brand KAH Tequila is planning large-scale global expansion in 2021 starting with China and Russia.

Drinks International caught up with Becky Davies, head of commercial at Ten Locks, to learn more about the firm's plans to kickstart a defining era for tequila in the UK.

Ghost Tequila has signed a national distribution agreement in the US with Republic National Distributing Company (RNDC) that will see the brand enter four new states immediately.

The founders of super-premium tequila brand VIVIR have launched a new mixto tequila brand called El Sueño to bridge a gap in the market and support sustainable practices.

Kendall Jenner has become the latest celebrity to launch a tequila brand with the release of 818 Tequila on Tuesday 16 February.

The tequila industry enjoyed record levels of production and exports in 2020, according to the Consejo Regulador del Tequila (CRT).

Diageo’s Don Julio has topped the bestselling tequila list for the sixth year in a row. The brand accounted for 15% of our bars’ first-choice tequilas and 18% of the top-three pours in the world’s best venues.

Dwayne 'The Rock' Johnson's tequila brand Teremana is set to surpass 300,000 9-litre cases in its first 12 months of production.

Electric car manufacturer Tesla launched its own tequila brand last week carrying an RRP of $250 per bottle to the US market.

Código 1530 Tequila has announced a partnership with independent drinks distributor MONARQ Group.

Global spirits company Amber Beverage Group has acquired agave fields in the Los Altos de Jalisco region in Mexico.

Mockingbird Spirit has launched as the industry’s first alcohol-free ‘tequila’ using Blue Weber Agave in its production.

Espanita Tequila has announced music artist Armando Christian Pérez, best known as ‘Pitbull', as its strategic advisor and global brand ambassador.

David Rodriguez has been promoted to master distiller of Patrón tequila taking over from Francisco Alcaraz after more than 30 years in the role.

As a result of the global COVID-19 crisis the sixth edition of Patrón tequila’s Perfectionists cocktail competition has been postponed to 2021.

Tequila 3 Sombreros 100% Agave has unveiled its new bottle design which has been applied to its entire range: Blanco, Reposado and Añejo.

Dwayne Johnson has released an image of his new Teremana Tequila bottle on Instagram ahead of its launch later this year.

Del Maguey has yet again dominated the mezcal results for 2020, with 44% of bars suggesting it’s their bestseller.

Don Julio has retained its crown as the bestselling tequila brand in the world’s best bars.

Actor Dwayne ‘The Rock’ Johnson has announced plans for the production of his own tequila brand called Teremana Tequila due to be launched in the first quarter of 2020.

Patrón Tequila is rolling out one of its largest ever campaigns to celebrate Día de Muertos with a month-long initiative in Europe and across the globe.

Giulia Cuccurullo from Artesian has been crowned UK finalist of the 2019 Patrón Perfectionists Cocktail Competition with her cocktail, The Bridge.

Patrón Tequila has released Patrón Extra Añejo 10 Años, the oldest ever tequila launched by the Bacardí-owned brand.

Patrón Tequila was highly commended in the Economic Sustainability category at the inaugural Footprint Drinks Sustainability Awards in London last week.

Patrón has announced eight bartenders for the UK final of its Perfectionists Cocktail Competition which will take place in London in September this year.

Patrón tequila has released details of its efforts to drive sustainable practices within its production, packaging and surrounding community in Mexico.

Patrón tequila has released data showing that more than half of UK drinkers are more likely to order tequila cocktails over a tequila shot.

London Mezcal Week has returned for its third edition at TT Liquor in Shoreditch as it prepares to host the largest agave spirits tasting in Europe.

To celebrate World Earth Day, Patrón Tequila will join forces with The Conduitin London to host Cocktails with a Conscience on 24 April 2019.

According to research from IWSR Drinks Market Analysis, consumption of agave-based spirits was up 9% in the US in 2018.