Havana Club has launched a Cuban Spiced variant in a bid to bring more millennial and Generation Z consumers into the rum category.

Tanqueray has kicked off a raft of innovation by launching a Blackcurrant Royale variant made with French blackcurrants, vanilla and black orchid.

Diageo has rolled out its line of Parrot Bay ‘freeze-and-squeeze’ cocktails to eight European countries.

The makers of RTD brand Hooch are set to launch the product in international markets.

Distell, South Africa’s leading wine and spirits producer, has reported a 15% growth in revenue for the year to June 2012 and a 9.9% increase in sales volumes across its portfolio of wines, spirits and RTDs in both domestic and international markets.

MyCocktails are frozen

20 April, 2012

The Manchester Drinks Company’s RTD line, MyCocktail, is set to be extended with the UK launch of frozen pre-mixed cocktail pouches.

Rexam, the can maker, has announced that it has been chosen by Beam Global Spirits and Wine India to provide the can for its new Teacher's ready-to-drink variant.

Australia: Diageo has announced it will secure the marketing and distribution rights to tequila brand Jose Cuervo in Australia, officially effective April 1 2010.

Digital Edition

Drinks International digital edition is available ahead of the printed magazine. Don’t miss out, make sure you subscribe today to access the digital edition and all archived editions of Drinks International as part of your subscription.

Comment

Nick Strangeway

Safety is paramount for female bar staff

Nick Strangeway on the duty of care which bars must have to their female staff and customers.

Instagram

Facebook