Pre-mixed cocktails are rapidly shucking off the stigma that linked them with the sugary confections of yesteryear. Angel Brown reports

I had 720 bottles I had to sell in order to pay my rent, which was due in three weeks. I didn’t have another job so I just had to get out there and start knocking on doors.”

China’s love of a fiery grain liquor made Kweichow Moutai Co the world’s most valuable alcohol distiller, and the company’s approach has been to milk that demand for all its worth.

Liqueurs: Sweet Dreams

30 April, 2019

There’s more to liqueurs than meets the eye. Philip Duff ventures into a world beyond cocktails for these sugary – and not so sugary – drinks.

Denny Potter gives Shay Waterworth the lowdown on how he finally got his dream job as master distiller at Maker’s Mark

Philip Duff considers the difficulties of funding a new business in the world of hospitality

The 2018 grape harvest in germany will go down in history as a truly outstanding vintage. Christian davis reports amid the euphoria

Cava: Quality compares

26 March, 2019

Cava has suffered with a perception problem in the shadow of champagne and prosecco, but that could be about to change, finds Chris Wilson

A fortune to be made

30 April, 2019

As the chinese new year begins, Shay Waterworth assesses the state of a spirits market that’s opening up to western companies

Aperitivo bitters have seen a surge in popularity in recent years. Philip Duff examines the factors that have led to this rejuvenation

The booming bar scene in China is growing at a breathtaking pace and former bartender and now Asian businessman Christopher Lowder, talked to Shay Waterworth about the future of the industry.

Raki: The lion's share

06 February, 2019

Like all Mediterranean countries, Turkey boasts its own anise-flavoured spirit. But raki is about more than just the drink, finds Clinton Cawood

Alexandre Ricard, the chief executive officer of Pernod Ricard SA, has little room for maneuver, says Bloomberg reporters Thomas Buckley and Scott Deveau.

Bulk punches above weight

26 March, 2019

Reporting from the World Bulk Wine Exhibition, Shay Waterworth found an innovative and informative global community

Forward thinking and decisive, Dr Anne Brock is the latest recruit to the gin industry’s family of master distillers. Shay Waterworth meets the woman with Bombay Sapphire in her charge

Wine: China et al

26 March, 2019

Is the chinese dragon acquiring a taste for wine? Christian Davis reports from Prowine China, Shanghai

Premium mixers are becoming more important in both the on and off-trade as they appeal to consumers drinking less alcohol. Tracy West reports

Diageo and Pernod Ricard are some of the biggest beverage companies in the world. But now there is a new player positioning itself for serious international growth. Shay Waterworth flew to Romania to pay them a visit.

For producers of Indian single malt whisky, 2018 was a year of consolidation. and, argues Dominic Roskrow, potentially the calm before the storm

Cream liqueurs need to steer away from just Christmas and towards younger consumers. Jaq Bayles reports

Cape 2018: Crossroads

24 January, 2019

The good news – the crisis over drought seems to have receded after recent rains. the bad news – vines are being grubbed up as farmers are finding grape-producing unprofitable and switching to other crops. Christian Davis reports from the event

Some of the shine may have come off Chianti since its 1980s heyday, but producers are showing they're determined to put it back on the map, finds Chris Wilson

The quality of Spanish brandy is every bit as good as cognac and armagnac, but how does it come out of the French shadow? Christian Davis ruminates

Chivas bros’ master distiller Alan Winchester received the International Spirits Challenge prestigious lifetime achievement award in 2018. Christian Davis meets him

Pick of the Launches

15 January, 2019

Here is the pick of the launches from last month, as featured in Drinks International magazine November edition.

Tom Harvey, new client director at YesMore explains the dangers surrounding marketing on Instagram for alcohol brands and offers some sollutions to these issues.

Port: Steady as she goes

03 January, 2019

Port is one of the great wine styles and it is a case of keeping it on course these days. Christian Davis reports

Vermouth has made a sudden and impactful mark on the drinks scene in a very short space of time. Philip Duff looks at the reasons behind the meteoric rise of this aromatised, fortified wine

Pioneer whiskey makers are attempting to forge a new identity for their American whiskey single malts. Shay Waterworth finds out how.

After a downturn in sales following anti-corruption moves in China, shifting market demands are seeing cognac’s fortunes return. Shay Waterworth reports

Vodka under pressure in GTR

20 December, 2018

Premiumisation is the buzzword when it comes to attracting consumers in holiday mode. Clinton Cawood looks at how brands are working to appeal in this sector

Global travel retail remains an important sector for champagne to showcase its innovation. Giles Fallowfield reports

Jamie Goode explains the science behind the way aircraft passengers experience scent and flavour

Liqueurs: Twist the classics

06 December, 2018

As consumers demand more from their cocktails, Clinton Cawood sees doors opening for liqueurs to make their mark on drinkers’ palates

Pick of the Launches

06 December, 2018

Here is the pick of the launches from last month, as featured in Drinks International magazine October edition.

Profile: Abe Salt

15 November, 2018

Abe Salt is the new CEO of New Zealand’s ‘most admired wine brand’, Villa Maria, following in the considerable footsteps of founder Sir George Fistonich. Christian Davis sizes him up

Sherry: Needs a new course

24 October, 2018

Sherry is failing to fire consumers’ imaginations as a solo serve. but, says John Downes, it could have a better future thanks to cocktails

As the current consumer trends are moulding around smaller, craft brands around the world, Steve Hastings, planning partner at creative agency isobel asks whether the glass is half full or half empty for big brands.

Tequila: Never a dull moment

24 October, 2018

While it might be facing stiff competition from fellow agave-based spirit mezcal, there are still areas of excitement that keep tequila in the limelight, reports Clinton Cawood

Cachaça: One trick pony?

24 October, 2018

Cachaça is a tough one. with so many other white spirits to choose from, why bother with this Brazilian rum variant, asks Christian Davis

While amaretto may have a long and somewhat idyllic history, it has done little to capture consumers’ imaginations in recent times. But cocktail culture could be key to changing all that, finds Angel Brown

The rise of single malt scotch has dominated whisky conversations on the back of the craft explosion, but blended malts have just as interesting a story to tell, says Shay Waterworth

Shay Waterworth interviews the ISC’s rising star of the year and finds it’s not the first time he’s been at the shining end of stardom

Pick of the Launches

27 September, 2018

Here is the pick of the launches from last month, as featured in Drinks International magazine September edition.

Why beer can learn from spirits

05 September, 2018

The sales of big beer brands is dropping across large parts of the US and Europe and Chris Cassell, managing director at independant drinks marketing company White Label, explores how these brands should follow in the footsteps of spirits.

Aquavit, ‘the water of life’ was all but dead in the water thanks to younger drinkers’ aversion to it. but now all that is changing, as Hamish Smith discovers

Trends rely on different groups of people to evolve and gain traction. Angel Brown tracks the movement of cocktail fashion

Gin: Keeping it real

22 August, 2018

Gin has adopted many new incarnations in the course of its meteoric rise – but is it in danger of going too far? Christian Davis ponders over a great G&T

Beer: Picture this

22 August, 2018

It’s all about the branding for craft beers trying to get noticed in a crowded marketplace. Shay Waterworth gets under the skin of funky designs

Pick of the Launches

22 August, 2018

Here is the pick of the launches from last month, as featured in Drinks International magazine August edition.

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David Williams

Championing the unsung wine heroes

The wine trade can be divided into two fundamentally opposed camps. on one side, you have the romantic idealists who believe that wine is – or can be – something special, bordering on mystical: an elixir like no other, comparable to the greatest works of art.

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