SABMiller’s Sudanese brewery invests $15m
11 April, 2011
SABMiller subsidiary company Southern Sudan Beverages (SSBL) is to invest US$15m to increase production capacity.
Smirnoff announces ‘nightlife exchange project’
25 October, 2010
Diageo brand Smirnoff has announced ‘country pairings’ for its global nightlife exchange project.
Jose Cuervo tequila plays games
30 March, 2010
US: Diageo’s Jose Cuervo has launched CuervoGames, an experiential marketing campaign.
Comment
Philip Duff
Dirty cocktail names: Is it the end?
There are lies, damn lies, statistics – and then there are statistics about cocktails. It emerged recently that a UK firm named Travel Republic surveyed punters, and apparently 29% of them disapprove of sexually suggestive cocktail names.
