Balvenie Caribbean expression launches in UK

31 July, 2012
By Christian Davis

William Grant & Sons is rolling out its Balvenie Caribbean expression into the UK market from September.

The single malt Speyside whisky which uses barrels that have contained three Caribbean rums, has been available in the US market for 12 months and will complement the Balvenie 14 Year Old Golden Cask expression which is a travel retail exclusive.

The Caribbean expression is 43% alcohol by volume and is expected to retail for approximately £42.

Printer friendly version
Email this article to a friend
Keywords: grant, william, william grant, balvenie, caribbean, expression, balvenie caribbean, caribbean expression, expression william, balvenie caribbean expression, caribbean expression william, expression william grant




Digital Edition

Drinks International digital edition is available ahead of the printed magazine. Don’t miss out, make sure you subscribe today to access the digital edition and all archived editions of Drinks International as part of your subscription.

Comment

Ben Branson

Ben Branson: Why non-alcoholic pricing is right

The pricing structure of non-alcoholic spirits has a high level of elasticity - there’s already a broad spectrum of price points which consumers are trying to navigate.

Instagram

Facebook

Twitter