Mexico City’s all-female cocktail bar Brujas has launched its 2024 menu in the form of a classic comic book.

In what looks like a mirror movement of wine some 50 years ago, agave spirits are finding their feet in unlikely quarters, finds Shay Waterworth.

Licorería Limantour co-founder Benjamin Padrón has announced his departure from the Mexico City-based bar and its associated venues.

Viña Concha y Toro's leading brand, Casillero del Diablo has launched Devil's Carnaval, a proposal with which it aspires to expand the market to younger adults.

The Lost Explorer Mezcal has appointed Alan Uresti Silva, previously of Annabel’s, as UK brand ambassador.

Created with tequila mixology in mind, Neurita has entered the category with its Citrus and Rosa expressions.

North America’s 50 Best Bars, sponsored by Perrier, will return for a second edition in May 2023 in San Miguel de Allende, a UNESCO World Heritage Site in Mexico.

The IWSR Drinks Market Analysis has released results for its 2022 Strategic Study examining and forecasting growth in the ready-to-drink (RTD) category.

Mexico City’s Hanky Panky has been named as the winner of the Michter’s Art of Hospitality Award as part of The World’s 50 Best Bars 2022.

President Andrés Manuel López Obrador has said that beer production in northern parts of Mexico is “over” as the region faces severe water shortages.

Attaboy in New York has been crowned the winer of the inaugural edition of North America’s 50 Best Bars, sponsored by Perrier.

Ara Carvallo is described as a ‘serial entrepreneur’ in Drinks International’s Bar World 100 list, but few people manage to combine business growth with environmental sympathy as successfully as she does.

Picture this scenario: a world-famous alcoholic drinks brand launches what it calls a “Tequila-flavoured” product, with the aim of persuading consumers that they are enjoying a drink with the purest expression of the country of Mexico.

Beam’s ultra-premium positioned limited edition tequila, Casa Sauza XA, has a new look.

Rabobank, the Dutch bank which focuses on the wine trade, has identified Mexico, Brazil, Poland and Nigeria as future growth markets for wine consumption.

US: Mexico-based La Madrileña is to distribute Beam’s entire portfolio in Mexico. As part of the performance-based agreement, effective on January 1, 2012, La Madrileña will be the exclusive distributor of Beam’s brands, including Jim Beam bourbon, Sauza tequila, Courvoisier cognac and Cruzan rum.

Pernod Ricard, with its Olmeca tequila brand, has announced the winner of the Tahona Society Margarita contest.