Royal Salute launches The Flask Edition blend

20 June, 2017

Royal Salute has released a 30-year-old scotch whisky blend called The Flask Edition to ins international audience.

Initially available in China, a limited number can now be purchased at select retailers across the world, with a RRP of $790.

Peter Moore, global prestige brand director at Chivas Brothers, commented: “The Royal Salute 30 Year Old The Flask Edition is a unique collector’s item that represents the perfect travel accessory for those on the go and celebrates our brand’s long history of crafting and refining luxury.

“The Flask Edition was first exclusively released in China and sold out immediately. Given this success, we are delighted to release limited quantities of this extraordinary product globally and give whisky aficionados the chance to enjoy Royal Salute at home or on the move.”

London-based Afroditi Krassa added: “I have a simple motivation each time I start a new project: I want to challenge the status quo. That’s why I was so inspired by Royal Salute – while all other whisky brands are content with glass, Royal Salute houses its whisky in precious porcelain.

“I wanted to apply the same attitude to a flask and create something that is beautiful while also turning tradition on its head. Ceramics has a rich history and this project presented a really interesting contrast of ancient techniques crafted for a modern audience.”





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