Beam celebrates 12m barrels of bourbon

03 November, 2011

Beam Inc has celebrated the filling of the company’s 12 millionth barrel of bourbon since the repeal of Prohibition in the US in 1933.

The commemorative white oak barrel bearing the new company logo was filled and sealed on October 17, at Beam’s distillery in Clermont, Kentucky, where it will be aged until 2015.

Twelve million barrels would:

-   Yield nearly 340 million cases of Jim Beam bourbon;

-   Create more than 500 trillion bourbon cocktails;

-   Fill 1,060 Olympic-sized swimming pools.





Digital Edition

Drinks International digital edition is available ahead of the printed magazine. Don’t miss out, make sure you subscribe today to access the digital edition and all archived editions of Drinks International as part of your subscription.

Comment

Ben Branson

Ben Branson on the future of non-alc spirits

In his inaugural column for Drinks International, Branson takes a wider look at the overall non-alcoholic spirits sector to identify which brands will thrive and which won’t survive.

Instagram

Facebook