Beam makes senior appoint

25 January, 2012

Beam, the US-based global premium spirits company, has announced that Arthur Aroney will join the organisation as managing director of Emerging Markets for its Asia Pacific/South America (APSA) region.

Aroney will be based in Sydney, Australia, at Beam’s regional headquarters for APSA.

Aroney will be responsible for driving increased brand and market growth in Beam’s two largest emerging markets; Brazil and India, as well as in Japan and Korea.

The company says brands leading the way for accelerated growth in these emerging markets include Teacher’s Scotch Whiskey, the number one scotch in India and number two scotch in Brazil; Jim Beam, the world’s number one selling bourbon; as well as Beam’s other ‘power brands’ including Sauza tequila and Courvoisier cognac.

“India and Brazil are two of Beam’s fastest growing markets, and we’re confident that Arthur’s focus and track record of success will help us further expand our presence and accelerate our performance in these and other key emerging markets,” said Phil Baldock, president of Beam’s Asia Pacific/South America Region.

Aroney worked at office supplies company, Staples/Corporate Express Australia, as general manager of sales and marketing and COO, leading more than 1,100 employees.

In 2009 as a manager with Lumi Consulting, he provided counsel for Beam, working alongside the company’s global strategy team to help redefine its investment strategy globally.

Prior to this role, Aroney worked as commercial director of sales and marketing for Maxxium Worldwide, where he is said to have spearheaded the negotiation, integration and management of its venture with Coca-Cola Amatil, Beam’s sales and distribution partner in Australia.

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