Molson Coors signs up for sustainable future

08 March, 2010

UK: Brewer Molson Coors has become the first to be a founding signatory of WRAP’s Courtauld Commitment 2.

The Courtauld Commitment [1] was a voluntary agreement between WRAP and major UK grocery retailers and brand owners that supports less packaging and food waste ending up in household bins. Courtauld Commitment 2 moves away from solely weight-based targets and aims to achieve more sustainable use of resources over the entire lifecycle of products, throughout the whole supply chain.

Molson Coors (UK) supply chain director, Martin Thomas said: “Corporate Responsibility is at the heart of our business and the way we brew and package our products. We believe this is not only the right thing to do, but also makes great commercial sense.

“By signing up to Courtauld Commitment 2 we are continuing the journey we started with WRAP when we undertook to lightweight our 300ml Grolsch bottle, by fully committing to Courtauld Commitment [1] and now following with our commitment to the phase 2.”

The majority of Molson Coors primary packaging materials are either recyclable, refillable, and/or light weighted, which reduces materials used for packaging and lowers transportation costs. According to the brewer, 95% of co-products and waste at Molson Coors (UK) breweries are reused or recycled.





Digital Edition

Drinks International digital edition is available ahead of the printed magazine. Don’t miss out, make sure you subscribe today to access the digital edition and all archived editions of Drinks International as part of your subscription.

Comment

Ben Branson

Ben Branson on the future of non-alc spirits

In his inaugural column for Drinks International, Branson takes a wider look at the overall non-alcoholic spirits sector to identify which brands will thrive and which won’t survive.

Instagram

Facebook