UK: Children as young as 10 are more familiar with some leading alcohol brands and adverts than those for popular foods and snacks, according to a new report by Alcohol Concern.

Luxardo has added to its range of flavoured sambucas with the launch of Pear and Cola variants to the UK market.

UK spirits and liqueur agency, Mangrove, will no longer distribute Chase Distillery products. 

The 2012 Pre-mixed Drinks Challenge was Drinks International’s fourth examination of the category and our most wide-ranging yet.

Beam Inc has announced an agreement to purchase Irish whiskey producer Cooley Distillery.

Chivas Brothers is to roll out a Christmas edition of it Ballantine’s scotch whisky. Ballantine’s Christmas Reserve is available until December in ‘key markets’ including Spain, France and Taiwan.

Owners of traditional products such as champagne and cognac need to show some humility in their dealings with new emerging markets, according to the president and CEO of Groupe Renaud Cointreau.

US: Diageo has launched a range of brightly coloured flavoured vodkas called Ursus. The products feature a label that changes from white to blue when chilled in a freezer.

The 2010 global Tax Stamp Forum is to take place in London in June.

Estonia: Liviko is to become the sole representative of Bacardi-Martini Group’s products in Estonia.

UK: Brewer Molson Coors has become the first to be a founding signatory of WRAP’s Courtauld Commitment 2.

Comment

Dominic Roskrow

It’s ‘up periscope’ for Irish distilleries

I know how wierd this might seem but I often think that the opening of a new distillery is like the launch of a new submarine. It is unveiled in all its pristine glory in a blaze of publicity and fanfare.

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