To celebrate Earth Month, Flor de Caña, a carbon neutral and Fair Trade certified rum, is launching a year-long, global reforestation campaign that aims to ensure a greener future for generations to come.

The world’s leading premium mixer brand, Fever-Tree, has become available in South Korea for the first time.

Flor de Caña has pledged to plant more than one million trees by 2025 through its own annual reforestation program called ‘Together for a Greener Future’.

Scotch brand Monkey Shoulder has teamed up with Fever-Tree in a bid to create the ultimate mixing pack for the off-trade channel.

Fever-Tree has announced full year revenue declines of 3% year-on-year for for the financial year ending 31 December 2020.

A new non-alcoholic drink that taps into growing consumer trend for enjoying “aperitivo hour” has launched in the UK and international markets.

BrewDog has launched a new initiative to plant one tree for every multipack of its flagship beers purchased throughout 2021.

A Fever-Tree survey suggests that a third of Brits use an evening drink to mark the end of the working day during the lockdown.

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Tess Posthumus

Staffing crisis could open opportunities

The pandemic has thrown many challenges at bar owners over the past couple of years and the ones that survived the various lockdowns and restrictions deserve a pat on the back. However, while revenues are returning and bars are beginning to recruit once more, we’ve come up against a whole new set of problems, one of which is a global starring crisis.

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