Quintessential Brands Group has announced the appointment of Shane Hoyne as its new chief marketing officer.

Quintessential Brands has announced the establishment of The Dublin Liberties Distillery and the appointment of an executive team to lead its €10 million investment in developing a new whiskey distillery and visitor centre for its Irish whiskey brands.

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Dominic Roskrow

It’s ‘up periscope’ for Irish distilleries

I know how wierd this might seem but I often think that the opening of a new distillery is like the launch of a new submarine. It is unveiled in all its pristine glory in a blaze of publicity and fanfare.

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