Diageo has announced that Madonna will partner Smirnoff in the next instalment of the Nightlife Exchange Project.

First Cape Wines has announced it will sponsor the British and Irish Lions rugby tour of Australia in 2013.

Chivas Brothers has launched a private tour and gin-making experience for its Plymouth gin brand.

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Nick Strangeway

Bottled cocktails: The dos and don'ts

Pre-made cocktails have always carried a stigma, which I find odd. The romance of watching bartenders make drinks from scratch left pre-batched cocktails feeling cheap to many consumers, but lockdowns have forced this attitude to change.

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