Penfolds has launched its inaugural Evermore grant round in Australia, inviting applicants to apply for a share of $200,000 to support projects that contribute to community and culture.

Australian wine producer Penfolds has appointed La Place de Bordeaux as an official distribution partner for its ‘Luxury & Icon’ wines across EMEA, coming into effect in January 2024, following the brand’s 180th anniversary in the new year.

Penfolds has announced Nigo, the founder of Human Made and artistic director of Kenzo, as its first-ever creative partner.

Penfolds is launching a new accessible AUD$50 range within the travel retail exclusive Cellar Reserve portfolio, aimed at recruiting wine drinkers into the premium wine category. 

Treasury Wine Estates brand Penfolds has launched a travel retail exclusive gift pack for Bin 389, presenting the Shiraz Cabernet blend in a giftable and reusable carry pack. 

For the first time in its history, Penfolds annual Collection release in August will comprise three country of origin portfolios, Australian, Californian and the inaugural French release.

Australian wine producer Penfolds has risen two places to be named The World’s Most Admired Wine Brand 2019.

Treasury Wine Estates' Penfolds has been voted The World’s Most Admired Wine Brand, usurping two-time winner Torres. 

Treasury Wine Estates is the subject of a bidding war, according to reports from Australia.

Treasury Wine Estates has rejected an AUS$3.05 billion (US$2.85 billion) takeover bid from Kohlberg Kravis Roberts & Co (KKR).

Treasury Wine Estates (TWE) has announced that CEO David Dearie, has left.

Concha y Toro has been voted the World's Most Admired Wine Brand for the third year running, ahead of Torres and Penfolds.

Penfolds has launched Bin 620 Coonawarra Cabernet Shiraz to global markets, the first release of the ‘special bin’ since 1966.