Beverage brand Three Cents has appointed Proof & Company as its distributor in Singapore and Hong Kong as it seeks to boost its presence in Asia.

Nemiroff De Luxe Vodka has entered the Australian market through Endeavour Group at Dan Murphy's stores across the country.

Mermaid Gin, based on the Isle of Wight, has entered the RTD category with a canned Gin & Tonic.

Beefeater has launched three new RTD Gin & Tonic varieties into the UK off-trade in time for the easing of lockdown restrictions.

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Ben Branson

Making the pitch for a wider listings reach

In April it was announced that Ben Branson’s Pollen Projects, the parent company of his Sylva and seasn non-alcoholic brands, had joined UK distributor Speciality Brands. Off the back of this news, Branson offers advice aimed at those seeking distribution.

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