Brands Report 2025: Scotch whisky
15 January, 2025
Scotch doesn’t feature too often on cocktail lists but that’s no reason for cocktail bars to not find a use for it. Its most ardent fans would consider mixing the stuff sacrilege, but there are a number of classics that call for it.
Digital Edition
Comment
Ben Branson
Ben Branson: How to brand non-alc spirits
There are many different elements to consider when launching a non-alcoholic spirits brand. Aside from creating the liquid, the bottle design and communication are also crucial touchpoints.
