Diageo reveals top three cocktail trends
Digital platforms that can predict your favourite cocktail, sustainable socialising and the rise of at-home mixologists will reshape the drinks industry, according to Diageo.
Salcombe Distilling Co. predicts golden future for alcohol-free spirits
An award-winning distiller has tipped the non-alcoholic spirits category to enjoy strong future growth thanks to a raft of innovation in the years ahead.
Hindsight helping to provide foresight
Market research exists in the short term, but reviewing past research projects can uncover trends relevant to the future, says Bryan Urbick of Consumer Knowledge Centre.
Beam sets new Cooley focus
Following its €95m purchase of Cooley Distillery, Beam will phase out the supply of third-party brands to concentrate on building its core Irish whiskeys: Kilbeggan, Tyrconnell, Connemara and Greenore.
Fortune sees ‘bright and prosperous’ future for Beam
Fortune Brands has said it sees a “bright and prosperous future for Beam Global as an independent spirits company”.
Edrington appoints Cutty Sark brand boss
The Edrington Group has appointed a new brand controller for its newly acquired scotch whisky Cutty Sark.