James Grant from Canada has been crowned the 12th winner of Diageo World Class following a first ever virtual event for 2021.

Digital platforms that can predict your favourite cocktail, sustainable socialising and the rise of at-home mixologists will reshape the drinks industry, according to Diageo.

Lager brand Stella Artois is auctioning off NFTs of virtual racehorses on the Ethereum blockchain.

Coa of Hong Kong has been crowned Asia’s Best Bar in 2021 following a virtual awards ceremony of Asia’s 50 Best Bars on Thursday, 6 May.

Jagermeister Scholarship, a programme that traditionally gives young bartenders the chance of a three-month internship in Berlin’s bars, will be hosted digitally for the second year running.

Bar Convent Brooklyn has been called off after the organisers decided it would be too risky to host a trade show during this age of contagion.

Digital happy hours, online mixology sessions and virtual tip jars are helping bartenders make ends meet amid the coronavirus lockdown. 

Elitemarket.com has created a virtual cellar for online shoppers to view, research and buy single malt scotch whiskies.

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Nick Strangeway

STRANGER THOUGHTS: Ambassadors

Nick Strangeway on the pros and cons for bartenders taking on an ambassadorial role in post-Covid times.

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