The Connaught Bar has unveiled a new menu, Synergia, to mark the Mayfair institution’s 15th anniversary.

Drinks International will celebrate its 40^th birthday with the great and the good of the UK drinks industry on Thursday in London.

Bacardi Limited is planning a raft of activity to celebrate its 150th birthday. Besides parties and commemorative gifts, the company is to launch a $2,000 limited-edition decanter of "rare" Bacardi rum.

UK gin distiller G&J Greenall has celebrated its 250th birthday by redesigning its Original London Dry Gin.

Old Forester has released the 2010 expression of its vintage-dated “Birthday Bourbon”. The drink was released in honour of George Garvin Brown, the founder of Louisville-based Brown-Forman and Old Forester. First launched eight years ago to commemorate Brown’s Birthday on September 2, Old Forester Birthday Bourbon is a limited-edition bourbon which is released annually.