Camden Town Brewery aims to save Christmas from bad gift givers in its first ever festive TV ad campaign.

Heineken has launched its wheat beer brand, Edelweiss, into new markets across Asia-Pacific alongside a new TV ad campaign.

Hollywood star Mads Mikkelsen has resumed the role of a cycling philosopher in a new ad for Carlsberg 0.0.

BrewDog has responded to the Advertising Standards Authority with characteristic derision, telling the ad watchdog they “can go fuck themselves”, after receiving its second ban in under a year.

Peroni Nastro Azzurro has launched a global ad campaign that urges viewers to appreciate the small pleasures they were denied during the coronavirus lockdown.

SKyy Spirits, Gruppo Campari’s US-based subsidiary, has unveiled a new global ad campaign entitled Skyy Sexy to market its unflavoured vodka brand Skyy Vodka.

Diageo has unveiled a new ad campaign for its ultra premium vodka Cîroc.

Carlsberg, the official beer of the England football team, has launched its new TV advert in the build-up to this year’s World Cup.

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Ben Branson

Ben Branson on the future of non-alc spirits

In his inaugural column for Drinks International, Branson takes a wider look at the overall non-alcoholic spirits sector to identify which brands will thrive and which won’t survive.

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