Hennessy goes for Gold
19 November, 2010
UK: Hennessy will mark 54 years of continuous partnership - British racing’s longest commercial sponsorship - at this year’s Hennessy Gold Cup at Newbury Racecourse on November 27.
Diageo confident in premium future
20 April, 2010
Consumers are returning to premium purchases, according to global drinks giant Diageo.
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Comment
Tess Posthumus
Talking the challenges of cocktail weeks
Having recently returned from the US visiting both Oakland and Arizona Cocktail Weeks I was amazed by the differences in approach. In Oakland there was a much bigger trade focus and it felt more relaxed, whereas in Arizona it was one massive party for consumers.
