Belfast-based Drinksology Kirker Greer Group (DKG), has appointed Gordon Buchanan as its new regional director for Europe, EMEA and Global Travel Retail (GTR).

English gin, Brockmans, has expanded its brand management and marketing teams with drinks specialists, Eric Sampers and Helen Buchanan. 

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Ben Branson

Ben Branson: Why non-alcoholic pricing is right

The pricing structure of non-alcoholic spirits has a high level of elasticity - there’s already a broad spectrum of price points which consumers are trying to navigate.

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