The timing of the acquisition is perfect, as the premium sector continues to gather pace. Oli Dodd reports.

Rachel Barrie has become the first female master blender to be given an honorary doctorate by the University of Edinburgh.

Brown-Forman has announced the retirement of its veteran Middle East representative Tony McIver, effective June 30.

Brown-Forman yesterday welcomed guests to the site of its new $50m Irish whisky operation, Slane Distillery, which it hopes could create a brand to challenge the top brands of the category.

Brown-Forman will hold a groundbreaking for the first distillery the company has built outside the US, this month.

The Brown-Forman Corporation has announced that it has purchased all shares of Slane Castle Irish Whiskey Limited and is to build a new $50 million distillery there.

Brown-Forman has announced that Marshall Farrer, described as a “veteran employee” with various domestic, international, and global roles in sales and marketing, is its global travel retail team’s new managing director.

Brown-Forman has made experienced bartender Cam Dawson its new American whiskey ambassador, working solely on Jack Daniel’s.

Brown-Forman has announced a $100m-plus investment into its Jack Daniel Distillery, despite relatively flat volume sales of its original Jack Daniel's whiskey. 

Brown-Forman Corporation has announced that it intends to expand the Woodford Reserve distillery to meet expected growing global demand.

Jack Daniel’s has launched its first installation of Jack Daniel’s Sinatra Select’s 'The Sinatra Experience' in Las Vegas airport.

A series of actions designed to strengthen and expand existing efforts to reduce the harmful use of alcohol, have been agreed by the world’s leading producers of beer, wine and spirits.

Passengers travelling through terminal 3 atTorontoAirportcan register to win a 2012 Indian Chief Classic motorcycle, courtesy of Jack Daniel’s and Nuance.

Brown-Forman has appointed bartender Tom Vernon as its new American whiskey ambassador.