Diageo completes deal to buy Chinese white spirits company
26 April, 2012
Diageo has announced the completion of the mandatory tender offer for the outstanding shares in Chinese white spirits company, Sichuan Shuijingfang
China: Diageo gets green light to acquire ShuiJingFang
21 March, 2012
China: Diageo has been given the go-ahead to make an offer for the remaining shares of ShuiJingFang. The maximum offer stands at GBP630m.
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Ben Branson
Ben Branson: Why non-alcoholic pricing is right
The pricing structure of non-alcoholic spirits has a high level of elasticity - there’s already a broad spectrum of price points which consumers are trying to navigate.
