Sweden: Malibu, Kahlúa and Tia Maria move to Absolut

06 April, 2009

Sweden: Malibu- Kahlúa International (MKI) brands will be consolidated within the Absolut Company.

Sweden: Malibu- Kahlúa International (MKI) brands will be consolidated within the Absolut Company.

MKI is a subsidiary of Pernod Ricard and comprises coconut rum Malibu and liquers Kahlúa and Tia Maria. 

Pernod Ricard has decided to leverage the resources of The Absolut Company (TAC), the Swedish subsidiary in charge of the Absolut vodka portfolio.

The brands will be managed out of Stockholm, Sweden effective with the new fiscal year 2009/10, 1 July 2009. 

MKI was created in 2006, following Pernod’s acquisition of Allied Domecq in 2005. 





Digital Edition

Drinks International digital edition is available ahead of the printed magazine. Don’t miss out, make sure you subscribe today to access the digital edition and all archived editions of Drinks International as part of your subscription.

Comment

La'Mel Clarke

Service isn’t servitude: the skill of hosting

La’Mel Clarke, front of house at London’s Seed Library, looks at the forgotten art of hosting and why it deserves the same respect as bartending.

Instagram

Facebook