The Drinks International Challenge Series launches

26 February, 2016

This month sees the launch of the Drinks International Challenge Series, a vibrant mix of seven competitions that celebrate innovation and excellence in the global drinks industry.

Designed to offer a highly credible and competitive platform, the series comprises: The Travel Retail Challenge, Cocktail Challenge, Distillery Experience Challenge, Pre-Mixed Drinks Challenge, Wine Tourism Challenge, Wine Design Challenge and the Wine Marketing Challenge.

The series is backed by its judges who are all independent industry experts, including mixologists, travel retail buyers, design gurus, marketing professionals and journalists. They assess entries through rigorous blind tastings and discussion-based judging days.

Entrants should visit drinksint.com (under DI Events) for deadline information and criteria for each of the challenges.





Digital Edition

Drinks International digital edition is available ahead of the printed magazine. Don’t miss out, make sure you subscribe today to access the digital edition and all archived editions of Drinks International as part of your subscription.

Comment

Nick Strangeway

Hacha leads by example

Back in 2002 celebrity chef Jamie Oliver launched Fifteen, a restaurant made up of a team of trainee chefs from underprivileged backgrounds.

Instagram

Facebook