Babycham unveils two new flavours

17 October, 2014

Accolade Wines'  has released released two new additions to the Babycham range, cherry soda and cream soda. 

The new flavours are designed as a celebration of Babycham’s 1950s heritage.

Accolade Wines' marketing director Amy White said: “Since Babycham updated its packaging at the beginning of this year, we've seen renewed interest from retailers and consumers alike and this has led to the exciting development of these two new flavours.

“The range is establishing itself as a year-round drink but with the key Christmas season approaching we also have a range of special gift packs. Babycham has resonated with its core female audience from 1953 and the new flavours aim to expand its appeal to a new generation,” said White.

Available nationwide at Asda, Babycham Cream Soda and Cherry Soda have an RRP of £3.50.

Keywords: Babycham




Digital Edition

Drinks International digital edition is available ahead of the printed magazine. Don’t miss out, make sure you subscribe today to access the digital edition and all archived editions of Drinks International as part of your subscription.

Comment

Ben Branson

Ben Branson on the future of non-alc spirits

In his inaugural column for Drinks International, Branson takes a wider look at the overall non-alcoholic spirits sector to identify which brands will thrive and which won’t survive.

Instagram

Facebook