Pee-controlled video game makes splash

01 December, 2011

The world’s first pee-controlled video game has been launched, making a splash in south London bar Exhibit.

Creator Captive Media has positioned screens above urinals in the bar’s gentlemen’s toilets so men can play computer games while using the facilities.

In one of the games players can guide an on-screen character down a ski slope by aiming at a target marked in the centre of the urinal.

The game ends when the player stops peeing, so the longer the pee, the longer the game and the more points scored.

According to Captive Media, the game’s trial at Ta Bouche bar in Cambridge saw sales increase because the monitors also screen promotional ads as a person approaches the urinal.

Ta Bouche staff also reported the units improved the hygiene and cleanliness of its facilities. 





Digital Edition

Drinks International digital edition is available ahead of the printed magazine. Don’t miss out, make sure you subscribe today to access the digital edition and all archived editions of Drinks International as part of your subscription.

Comment

Nick Strangeway

Bar food's blurred lines

Once upon a time pubs and bars were somewhere you went with the sole purpose of getting pissed and there wasn’t a knife and fork in sight, just a packet of dry roasted nuts.

Instagram

Facebook