Brands Report 2022: Cognac

07 January, 2022

No brand has had a more dominant performance over the 13 years of the Brands Report than that of Hennessy.

Cognac expert Nicholas Faith has panned some of Cognac’s most expensive bottles, saying the French spirit rarely improves after 40 years of ageing.

Beam has announced the 2013 launch of Courvoisier Le Voyage de Napoleon, an exclusive travel retail range of cognacs.

Canada: Beam Global has launched two cognacs with declared age statements. According to the company, the two marques are the “first cognacs available from any of the four major cognac makers to display a declared age statement”.

France: Hine is to roll our its new Antique XO Premier Cru cognac to markets around the world.

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