The Peroni Libera 0.0% logo will take pride of place on Aston Martin Cognizant’s new Formula 1 car this season as part of a multi-year sponsorship deal. Drinks International caught up with Richard Ingram, global brands director at parent company Asahi Europe & International, to learn more about its plans for the partnership.

Ardbeg has announced that Colin Gordon will take over as distillery manager after incumbent Mickey Heads retires in October.

Diageo is aiming to make Guinness the biggest beer brand by value in Africa with the launch of a pan-market ad campaign.

There are unconfirmed reports that the sale of Rémy Cointreau’s champagne division, which includes the the Piper-Heidsieck and Charles Heidsieck brands has gone through.

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