Edrington appoints new master blender for The Famous Grouse
Spirits company Edrington, has announced the appointment of Craig Johnstone as master blender for The Famous Grouse.
KAH Tequila targets major expansion in 2021
Super premium brand KAH Tequila is planning large-scale global expansion in 2021 starting with China and Russia.
Bacardi launches bartenders' website
Bacardi has launched True Originals, an online hub for bartenders globally.
Diageo appoints new Guinness boss
Diageo has announced a new global brand director for Guinness. Oliver Loomes has been appointed to the role, following Brian Duffy’s promotion to global category director for beer.
Diageo appoints new Johnnie Walker boss
Diageo has appointed Gavin Pike to the role of global brand director for Johnnie Walker. Pike is currently marketing and innovation director, with Diageo’s venture, Brandhouse Beverages, in South Africa.
Diageo restructures global marketing department
Diageo has announced changes to its global marketing department following a review of its structure.
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Ben Branson on the future of non-alc spirits
In his inaugural column for Drinks International, Branson takes a wider look at the overall non-alcoholic spirits sector to identify which brands will thrive and which won’t survive.
