Brands Report 2022: Mezcal
Pernod Ricard’s Del Maguey is still the dominant force within the mezcal sector. Its flagship Vida expression can be found in the best bars around the world and its green bottle is fast becoming one of the most recognised in the agave industry.
Diageo acquires Mezcal Unión
Diageo has added Mezcal Unión to its Reserve range through the acquisition of Casa UM.
The world’s leading vodka, tequila and mezcal producers are celebrating after securing medals at the International Spirits Challenge 2021.
Mezcal: Nom-199 and the ongoing regulations standoff
A U-turn on regulations for mezcal has left producers confused about quality control. Shay Waterworth reports.
Mezcal: The pitfalls of infusions
Mezcal is still in its infancy with consumers, so is it a good time to move to flavoured version, asks Shay Waterworth.
Campari buys controlling interest in Ancho Reyes and Montelobos
The Campari Group has bought the controlling interest from a group of Mexican entrepreneurs, in Licorera Ancho Reyes and spicy liqueur and Montelobos mezcal.
Mezcal: Freeing the spirit
Mezcal is a spirit steeped in the rituals of mexico’s ancients. Hamish smith discovers how it is finding its way in the modern world.
Trouble in paradise
Mezcal is making its way into the drinking repertoires of new fans worldwide. But it’s not all plain sailing for the agave spirit. Hamish Smith reports
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Comment
Talking the challenges of cocktail weeks
Having recently returned from the US visiting both Oakland and Arizona Cocktail Weeks I was amazed by the differences in approach. In Oakland there was a much bigger trade focus and it felt more relaxed, whereas in Arizona it was one massive party for consumers.
