AB InBev UK today announced the June launch of Stella Artois Cidre Pear to the UK on and off-trade.

Stella Artois has crowned its World Draught Master for 2011 following the final of the global competition in Buenos Aires.

Stella Artois is gearing up for its World Draught Masters final in Buenos Aires, having anointed a champion from its UK heat.

AB InBev launches Stella cider

02 February, 2011

UK: AB InBev has launched a cider under the Stella Artois name. Stella Artois Cidre will be available from easter 2011 in 568ml bottles and 440ml cans and the company suggests serving the product over ice.

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Philip Duff

Dirty cocktail names: Is it the end?

There are lies, damn lies, statistics – and then there are statistics about cocktails. It emerged recently that a UK firm named Travel Republic surveyed punters, and apparently 29% of them disapprove of sexually suggestive cocktail names.

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