The new labels feature a new written logo and an artist’s impression of the key botanicals in each expression. Modern Classic features juniper and Buddha’s hand citrus, while Tropical Old Tom Gin features guava and passionfruit.
Ben Iravani, co-founder of Porter’s Gin said: “This is a significant and exciting step in the growth of our company. We wanted to strengthen our brand identity and create a bespoke glass bottle that would demonstrate the character and personality of Porter’s Gin.
“We feel like the team at Stranger & Stranger have achieved this and we’re looking forward to rolling out the new bottles throughout Spring 2019.”
The brand and bottle redesign has been developed to coincide with the international expansion of Porter’s Gin which has seen success since it launched less than three years ago.
Now available in nine markets including Singapore, Japan, China and France, Porter’s Gin plans to launch into the US, India, Australia and several other European markets in 2019.
