Woodford Reserve has appointed Elizabeth McCall as master distiller, the third in the bourbon brand’s 26-year history, succeeding Chris Morris, who will assume the role of master distiller emeritus.

Absolut Vodka has announced a new bottle, the brand’s biggest design update since 1979.

Diageo has added Mezcal Unión to its Reserve range through the acquisition of Casa UM.

Martin Miller’s Gin has unveiled a new ad campaign that tells the story of the brand’s “transformation from a mad idea to a genius gin”.

Morrison Bowmore Distillers has launched a travel retail-exclusive Glen Garioch single malt whisky.

Pernod Ricard has announced a marketing partnership between Jacob’s Creek and former tennis player Andre Agassi.

Inver House Distillers yesterday announced the global release of Balblair vintages 1992 and '01 from the newly-opened visitor centre at the brand's Highland distillery.

Beam Global is to launch Teacher’s Origin in global travel retail. The product has already launched in India, where, according to Beam, Teacher’s is the number one blended whisky.

Funkin decides on Fusion range

10 December, 2010

UK-based mixer brand Funkin has announced the launch of a new range of purées called Funkin Fusion.

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Ben Branson

Ben Branson on the future of non-alc spirits

In his inaugural column for Drinks International, Branson takes a wider look at the overall non-alcoholic spirits sector to identify which brands will thrive and which won’t survive.

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