Gin

14 August, 2012

Gin is trading on the complexities of its flavour profile to cash in on the cocktail boom. Patience Gould finds a booming super-premium sector

Australian winery Brown Brothers has appointed Rachel Herrig as brand manager to “drive the brand’s development in the UK and Ireland”.

Finlandia vodka, part of Bacardi Brown-Forman Brands, has unveiled a new global packaging design dubbed ‘melting ice’.

US: Heaven Hill Distilleries has launched the 21st flavour of its Burnett’s flavoured vodka brand.

Comment

Dominic Roskrow

It’s ‘up periscope’ for Irish distilleries

I know how wierd this might seem but I often think that the opening of a new distillery is like the launch of a new submarine. It is unveiled in all its pristine glory in a blaze of publicity and fanfare.

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