Heaven Hill launches pineapple vodka

14 June, 2010

US: Heaven Hill Distilleries has launched the 21st flavour of its Burnett’s flavoured vodka brand.

The new flavour – pineapple - joins blueberry, cherry, citrus, coconut, cranberry, espresso, fruit punch, grape, lime, mango, orange, peach, pink lemonade, pomegranate, raspberry, sour apple, strawberry, sweet tea, vanilla and watermelon.

All of the Burnett’s vodkas are quadruple distilled and triple filtered.

Reid Hafer, senior brand manager, said: “With the addition of pineapple to the flavoured vodka line we are able to expand the brand portfolio without cannibalising existing flavours.”

The new product will be available throughout the US in 1.75L, 1.0L, 750ml, and 50ml sizes, bottled at 35% alcohol by volume (70 proof).  The suggested retail price is $9.99 for 750ml.





Digital Edition

Drinks International digital edition is available ahead of the printed magazine. Don’t miss out, make sure you subscribe today to access the digital edition and all archived editions of Drinks International as part of your subscription.

Comment

Nick Strangeway

Bar food's blurred lines

Once upon a time pubs and bars were somewhere you went with the sole purpose of getting pissed and there wasn’t a knife and fork in sight, just a packet of dry roasted nuts.

Instagram

Facebook