David Rodriguez has been promoted to master distiller of Patrón tequila taking over from Francisco Alcaraz after more than 30 years in the role.

There are trends pushing the popularity of 100% agave tequilas in Europe – but at what cost to the supply of agave? And does an agave-rich tequila guarantee quality or are consumers overpaying for marketing?

Digital Edition

Drinks International digital edition is available ahead of the printed magazine. Don’t miss out, make sure you subscribe today to access the digital edition and all archived editions of Drinks International as part of your subscription.

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Ben Branson

Ben Branson on the future of non-alc spirits

In his inaugural column for Drinks International, Branson takes a wider look at the overall non-alcoholic spirits sector to identify which brands will thrive and which won’t survive.

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