23 May, 2022

Rooster Rojo Tequila, the premium spirits brand owned by the fast-growing global beverage powerhouse, Amber Beverage Group, has announced the next stage in the development of its ‘SIP DON’T SLAM’ advertising campaign, which was first rolled out earlier this year. 

Amber Beverage Group has acquired Irish whiskey brand Walsh Whiskey for an undisclosed sum with the existing staff remaining in place.

Amber Beverage Group (ABG) has reported that net revenues in 2020 remained at 2019 levels despite an 8.4% drop in volumes due to the global pandemic.

Global spirits company Amber Beverage Group has acquired agave fields in the Los Altos de Jalisco region in Mexico.

Amber Beverage Group has tipped Australia and China to lead the way as the global drinks industry emerges from the coronavirus crisis.

Global spirits group Amber Beverage Group has completed the acquisition of a controlling interest in Austrian distribution and wholesaler company Mountain Spirits.

Amber Beverage Group has made Spirit France the distributor of its fill portfolio in France.

Amber Beverage Group (ABG) has completed the 100% purchase of the UK-based drinks distributor, Cellar Trends.

As part of its global expansion, Amber Beverage Group has appointed Charles Henagan as managing director Americas.

Amber Beverage Group (ABG) has confirmed it will complete the acquisition of Permalko, one of the oldest producers of spirits in Russia.

UK distributor Cellar Trends has announced an investment from the Amber Beverage Group, the largest alcohol manufacturer and distributor in the Baltics.

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Comment

Tess Posthumus

Staffing crisis could open opportunities

The pandemic has thrown many challenges at bar owners over the past couple of years and the ones that survived the various lockdowns and restrictions deserve a pat on the back. However, while revenues are returning and bars are beginning to recruit once more, we’ve come up against a whole new set of problems, one of which is a global starring crisis.

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