Casillero del Diablo launches new line to attract a younger market
Viña Concha y Toro's leading brand, Casillero del Diablo has launched Devil's Carnaval, a proposal with which it aspires to expand the market to younger adults.
Hollywood star Pedro Pascal has signed up as the new global ambassador for Chilean wine brand Casillero del Diablo.
Concha y Toro net profits increased 48.6% in 2020
Leading Chilean wine producer Concha y Toro increased net profit by 48.6% to Ch$77,994 million (US$107.4 million) in 2020.
Casillero del Diablo launches Spanish Tempranillo
Leading Chilean wine brand Casillero del Diablo is expanding into Spain by launching a Tempranillo from Cariñena.
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Making the pitch for a wider listings reach
In April it was announced that Ben Branson’s Pollen Projects, the parent company of his Sylva and seasn non-alcoholic brands, had joined UK distributor Speciality Brands. Off the back of this news, Branson offers advice aimed at those seeking distribution.
