Defending 'nice' whisky writers
12 January, 2023
A response to the notion that 'without criticism there is only marketing', by DI editor Shay Waterworth.
Sales of Captain Morgan to match Bacardi, says Diageo
18 June, 2012
Sales of Captain Morgan rum will one day catch up with Bacardi, according to Diageo.
$5m visitor centre for Captain Morgan rum
24 April, 2012
Diageo has opened a US$5m Captain Morgan visitors’ centre as part of of its new distillery in the US Virgin Islands.
Captain Morgan bar signals Diageo’s intent
30 January, 2011
The opening of a Captain Morgan branded bar on a tiny Bahamian island this last weekend signals Diageo GTME (Global Retail Middle East) division’s opening assault on the cruise line sector.
Diageo aims to make Captain Morgan 'global mega brand'
03 December, 2010
Diageo intends to grow Captain Morgan into a "global mega brand", according to Ed Pilkington, the group’s global category director for vodka, gin and rum.