Budweiser Brewing Group ABInbev

Budweiser brings dispense service in-house

28 November, 2019

Budweiser Brewing Group UK&I has announced it will be bringing its drinks dispense service in-house from 1 April 2020.

This brings an end to the brewer’s five-year partnership with supplier Mitie and the new service is said to offer improved flexibility and reliability to its on trade customers.

James Rowe, sales operations director at Budweiser Brewing Group UK&I said: “Bringing our drinks dispense service in-house is a demonstration of our continued commitment to our customers in the on trade.

“We are constantly looking at new ways we can improve our service to pubs and bars across the UK and are confident that aligning our dispense service in-house will ensure we are working to the highest standards.”

In addition to a focus on quick response times, this should provide customers with access to the latest technology, including diagnostic tools and more environmentally-friendly solutions.

The investment is said to provide engineers across the UK with training programmes, closer links to the wider business and improved IT and planning systems.

Budweiser Brewing Group brews Budweiser, Stella Artois, Corona, Bud Light, Michelob ULTRA and Beck’s.

Digital Edition

Drinks International digital edition is available ahead of the printed magazine. Don’t miss out, make sure you subscribe today to access the digital edition and all archived editions of Drinks International as part of your subscription.


Tess Posthumus

Staffing crisis could open opportunities

The pandemic has thrown many challenges at bar owners over the past couple of years and the ones that survived the various lockdowns and restrictions deserve a pat on the back. However, while revenues are returning and bars are beginning to recruit once more, we’ve come up against a whole new set of problems, one of which is a global starring crisis.