The agreement, which includes a high visibility support program from the spring, demonstrates Tito’s growing presence in the domestic market in Ireland where awareness among bartenders and consumers is growing fast.
Distributed in its Prestige Spirits portfolio by Coman’s Beverages, Tito’s is now sold in more than 900 locations nationwide, both across the on and off trade.
ARI global buying manager, Liquor & Tobacco, Shane O’Sullivan said: “Dublin Airport accounts for over 80% of flights to Ireland and is therefore an extremely important shop window for visitors.
“There are 30m passengers using the airport per year and we look forward to offering Tito’s to existing fans and introducing it to new buyers, whilst bringing its American craft story to life in store.”
Tito’s Handmade Vodka has been available in Irish duty free at Shannon Airport since 2016.
Tito’s Handmade Vodka is now available in the US, Canada, Europe, Asia, Australia, South America, South Africa, the Middle East and duty free locations around the world.
