Chapel Down appoints new CEO
02 August, 2021
Andrew Carter is set to take over from Frazer Thompson as CEO of Chapel Down winery from September this year.
Pernod and Ne-Yo join forces for Malibu Red
31 October, 2011
Pernod Ricard USA has announced a tie-up with US R&B artist Ne-Yo for the launch of Malibu Red, a liqueur made from rum and tequila.
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Ben Branson
Ben Branson: How to brand non-alc spirits
There are many different elements to consider when launching a non-alcoholic spirits brand. Aside from creating the liquid, the bottle design and communication are also crucial touchpoints.
