Sazerac has launched two new flavour editions of its Wave Vodka brand to the US market, called Wave Baja and Wave Lemon Lime.

Pernod Ricard has announced the launch of Malibu Sunshine, a citrus edition of the rum and coconut liqueur.

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Dominic Roskrow

It’s ‘up periscope’ for Irish distilleries

I know how wierd this might seem but I often think that the opening of a new distillery is like the launch of a new submarine. It is unveiled in all its pristine glory in a blaze of publicity and fanfare.

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