Martin Miller’s Gin has unveiled a new ad campaign that tells the story of the brand’s “transformation from a mad idea to a genius gin”.

Drinks International caught up with Martin Miller’s new brand ambassador to learn more about the brand’s new seasonal gin.

Martin Miller’s has launched a seasonal gin called Summerful to celebrate the brand’s 20th anniversary.

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The vision behind Crystalgold

In late 2025, Drinks International editor Shay Waterworth questioned the launch of Chivas Regal’s Crystalgold.

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