Kweichow Moutai Co undergoes strategy U-turn
08 May, 2019
China’s love of a fiery grain liquor made Kweichow Moutai Co the world’s most valuable alcohol distiller, and the company’s approach has been to milk that demand for all its worth.
Kweichow Moutai to expand into Europe
26 April, 2018
Chinese distiller Kweichow Moutai Co. has outlined plans to expand sales overseas using the UK as a launch pad into Europe.
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Ben Branson
Ben Branson on the future of non-alc spirits
In his inaugural column for Drinks International, Branson takes a wider look at the overall non-alcoholic spirits sector to identify which brands will thrive and which won’t survive.
