The new Escudo Rojo range launched by Baron Philippe de Rothschild Chile at Vinexpo Bordeaux earlier this year has targeted more specific Chilean terroir, according to managing director Emmanuel Riffaud.

Chilean wine must move for the premium sector in order to retain its growing reputation, according to Emmanuel Riffaud, general manager at Baron Philippe de Rothschild, Maipo Chile.

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Sandy Hyslop

The vision behind Crystalgold

In late 2025, Drinks International editor Shay Waterworth questioned the launch of Chivas Regal’s Crystalgold.

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