Ron Zacapa has targeted theatrical drinking occasions to grow its presence in the on-trade through its recent partnership with Zuma.

Continuing our series, Jimmy Barrat, award-winning bar manager at Zuma Dubai, lifts the lid on what’s happening in his adopted home

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Danil Nevsky

The bar industry community is dead

Danil Nevsky mourns the demise of a time when contact was physical, not digital, and when connections meant more than a swipe of a screen. But he holds out hope that real community will return for younger generations

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